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In a career spanning three
and a half decades across multiple disciplines and industry sectors,
Keith Bellamy is a leading visionary. In 1996 as an SVP at Barclays
Bank he was involved in the establishment of the first ever attempt to
create an online shopping environment, Barclay-Square. Many factors,
including technology, security, culture and a lack of established trust
all conspired against that venture. However, today Keith believes,
that the time is right for the transformation of the whole marketplace.
As Chief Visionary Officer, Keith will be charged with scanning
the future for e-Commerce opportunities and bringing them into the
day-to-day activities of New Wave Services. This is a role that he has
been playing for many years for multiple clients, and is now looking
forward to doing it for his own Enterprise.
The future of
e-Commerce will be based upon unlocking value -- value for the customer,
value for the retailer, value for the suppliers and all other
participants in the selling process. New Wave Services is the key for
unlocking this value, and Keith is pleased to be helping to turn it in
the lock.
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